Scroll Story

In this project, the aim was to design a web-based feature story and partner content, and as a way to present data, explain concepts, and immerse online readers in a multimedia experience. It combines typography, imagery, and interactive elements to guide users through a cohesive and engaging narrative. Inspired by modern editorial platforms, the design focuses on creating an immersive, user-controlled reading experience. What I really loved about this project was the ability to dive into a topic that I am enamored by and create a space for it. Through this project, I learned the importance of having different visual identities when targeting different audiences, how to subtly draw inspiration from a source (i.e. many of the colors used are from WNBA teams), and how to create an interactive platform. Applications Used: Figma Canva Adobe Photoshop